A HOLISTIC DIAGNOSTIC APPROACH : FOR A HOLISTIC IMPACT
Truly leverage your Front-End Go-To-Market departments’ strengths by rediscovering historic, intuitive and even isolated successes across all silos that can then be cloned and transformed into systemic growth processes.
Our integrated assessment is based on the typical challenges faced in the B2B context where silos between the Front-End functions are inevitable: Sales, Marketing, CSR and Engineering are all part of building and delivering the value chain: this is why our diagnostic assesses each of these functions.
EVALUATE THE PROCESS PILLARS THAT IMPACT YOUR ORGANIC GROWTH
We investigate all levels of effectiveness and detect gaps in structure, knowledge, decision-making, stage gating, and more. We know what to look for and what questions to ask your field people to make the necessary links between your strategic plans and marketing to selling processes. We assess your funnel opportunity management, right through to how you mobilize your field people to execute your plans.
THREE KEY BENEFITS OF OPTIMIZO DIAGNOSTICS
- Benchmarking. The first outcome from the Diagnostic phase is a benchmark score that incorporates learnings from all Front-End functions. This identifies current and projected alignment levels and creates the desire within the organization to move up the scale. Your Executive team is then armed with one good “Why & How” to optimize their effectiveness and results.
- Recommendations. All Optimizo Diagnostics Services include customized Front-End recommendations that include short term quick wins and quick fixes as well as longer term optimization recommendations that create sustainable change and results.
- Roadmap. Another benefit of our approach is the high level of customization we use in developing growth execution roadmaps. We compress or extend the implementation recommendations based on your specific needs and capacity to manage change.
THE OPTIMIZO INTEGRATION BENCHMARKING SCALE
Optimizo’s 360 degree Diagnostic revealed some unexpected insights, and with their best practice support and facilitation, our Front-End executives were able to implement new processes that will help us integrate future acquisitions into the “Dexter Way”, while also increasing the resale value of our company.”
Adam Dexter – CEO, Dexter Axle
“Optimizo’s unique benchmarking scoring process is a great tool to initiate continuous improvement discussions around accelerating organic growth”.
Luc Desjardins – CEO, Superior Plus (a $6 billion leader in gas & industrials)
Within the first 3 months, Optimizo was able to identify and deliver on a game changing solution which broke the silos between Sales, Engineering and Marketing.”
Jan Lembregts – Investor and former CEO, IPL Plastics